A touch of extravagance combined with sophistication and excitement.
While working at Christian Louboutin Beaute, I designed 2D images used as 3D backdrops and displays for events and counters. The influencer event featured below was themed around the launch of eye shadow colors, including both metallics and neutrals.
Print, Campaign, Image retouching, Packaging, Visual Merchandising
My Role
Graphic Designer
Collaborators
Art Director
Visual Merchandising team
VP of Marketing
P.R.
Tape L'oeil Eye Colour Launch
The campaigns where lead by Louboutin and his Paris-based team, serving as our creative foundation. Upon receiving a brief along with imagery, we meticulously deconstructed and adapted it to suit the needs for the US launches. It was an enjoyable and challenging process.
VM Counter Display Layout
As the sole graphic designer within the Visual Merchandising team, I collaborated with the VM designer to create artwork for the backdrop of in-store displays. I would partner with the print company to ensure the display was accurately produced for distribution to the stores.
Goldomania
Goldomania was a Christmas launch that was an extension to the metallic theme introduced during the eye color launch. Below, you'll find invitations, a bag, and counter display art.